Market Development Services

Encourage MRM system use with dedicated support for market development services.

You have a tough job to do. Managing marketing campaigns, events, programs and delivering the tools and resources channel partners need can have you running in many directions at once. Doing it right requires teams of people and constant communication. At Vya, we can help give you a tool to seamlessly execute your original plan. READ MORE >

Campaign Execution - Description

Innovative local marketing campaigns are a critical way to reach your target audience with relevant messages on promotions, services, new product launches and more. Coming up with the big idea is just half the battle. Once that idea and campaign is identified and planned, execution must be simple and flawless to make sure your message resonates the way you intended. That’s where we can help. At Vya, we put our people, services and expertise to work for you, pulling together all the pieces of your marketing campaign plan to help your company reach its goals.

We can help execute:

Promotional campaigns
New product campaigns
Cross-sell and upsell campaigns
Loyalty campaigns
Turnkey campaigns
Welcome/On-boarding campaigns
And more

Our services include:

Direct mail
Promotional products
Templates and customization
Asset management
Data management services
Interactive display systems
Landing pages
Email campaigns
And more

Interested in learning more? Please contact us today at 800.426.7921 or sales@vyasystems.com to learn more about our local marketing solutions, systems and services. Our online resources are also available for immediate download, and offer simple tips to streamline local marketing efforts and execute with excellence.

Event Marketing Kits - Description

Planning a successful event is more than location, theme and goal. The most important parts of any event are always in the details: making sure invitations are sent on time, ensuring name tags are spelled correctly and printed clearly, making event registration easy for attendees - the list goes on and on.

Let us help with some of those details. We will work closely with you to support events such as trade shows, open houses, seminars, grand openings, sales kick-offs and much more.

When you are looking for a touch that can make an event more memorable, interactive displays can build engagement for your guests with agenda information, details about speakers, wayfinding and more.

Our services include:

Pre-event mailer
Registration landing pages
Promotional products
Design services
Data management
Email campaigns
Interactive display systems
And more

Channel/Distributor Support - Description

When your partners are spread across the country, getting them the information they need should be an easy, seamless process. Vya can help turn that need into a reality. Our dedicated team is available to support programs and campaigns from the simple to the complex, ensuring your partners and consumers get the customized information they want.

Our experience includes, but is not limited to:

Point of purchase campaigns
New dealer kits
New model year/annual update kits
New product launch kits
More

Our channel/distributor support solution delivers:

Customizable materials
List purchasing
Email campaigns
Design services
Social media content distribution
Direct mail
Promotional products
And more

Market Development Services - Description

You invest heavily in the development of local markets through your MDF and co-op programs. Keeping track of how and how well local funds are spent is only part of the job. Driving smart and consistent action among local agents is a critical part of your marketing success. But every year, millions in market development and co-op funds go unused, leaving a huge hole in your marketing efforts.

Vya will put a dedicated expert into action, working closely with your local dealers, agents or franchisees to improve end-user adoption and increase campaign enrollment. Your contact will build and manage a custom, flexible, scalable campaign to your end users. The campaign can be created, modified or ended dynamically, based on your pre-determined needs, by deploying live-agent calls, web chats, email notifications or personalized GoToMeeting assistance. And with multichannel notification efforts, Vya can help you easily implement and track the results of your end-user campaigns.

Our team will take the pressure off your central marketing group and work closely with your local market representatives, regularly following up to ensure they are utilizing funds and utilizing them properly. You’ve invested in local markets - now let us help you make the most of your time and investment.

Sales Team Enablement - Description

Supporting sales teams spread across multiple regions can be a complex task. Each may need unique marketing resources based on local deals, consumers, buying patterns and more. At Vya, we can help manage that process. Our dedicated team is available to help support and execute projects and campaigns from the simple to the complex, including sales kits, new product launches and much more.

Our sales team enablement solution delivers:

Customizable materials
List purchasing
Email campaigns
Design services
Social media content distribution
Direct mail
Promotional products
Interactive display systems
And more

Web & Mobile Execution - Description

Consumers today are constantly on-the-go and making purchasing decisions from anytime, anywhere on their laptops and mobile devices. No matter the platform, Vya can help you reach and inform customers across multiple digital platforms exactly where and when they need it.

Our web and mobile solutions team develops websites, landing pages and native applications on both iOS and Android platforms. From digital designers to multi-platform developers, Vya builds highly customized and immersive digital experiences that can easily be versioned for individual locations, markets and regions.

We provide full mobile design services and development:

Landing page development
Mobile app development
Digital marketing support
And more

Vya's Solutions

Market Development Services

Encourage MRM system use with dedicated support for market development services.

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