Allan Greer
With experience as both an entrepreneur and a professional at marketing firms, Allan brings a customer centric perspective to our discussions.
Martha France
As a marketer with a history of driving initiatives for companies undergoing transformation, Martha understands the challenges that Marketing faces in dynamic industries.
OUR GUEST: Jim Stadler, Executive Vice President, Chief Marketing & Communications Officer
COMPANY: First Midwest Bank
WEBSITE: firstmidwest.com
Learn the importance of performance-based marketing. Jim Stadler, Executive Vice President and Chief Marketing and Communications Officer, First Midwest Bank shares why even in the midst of acquisitions, financial institutions must stay focused on organic growth by leveraging data.
Mentioned in this episode, see First Midwest’s We Have Ideas resource center as an example of marketing that provides value to the audience. Explore the content here.
Martha France
As a marketer with a history of driving initiatives for companies undergoing transformation, Martha understands the challenges that Marketing faces in dynamic industries.
Allan Greer
With experience as both an entrepreneur and a professional at marketing firms, Allan brings a customer centric perspective to our discussions.
